What to post when you are drawing a blank.

The most used phrase I hear from clients is “how do I know what to post when we don’t have anything amazing happening?”

For a lot of us, there are many mundane days. I get it. Somedays just keeping the inbox at zero and the inventory counted is overwhelming. That’s where my three content categories come into play.

You can entertain your audience - with funny reels.

You need to educate your audience - carousels are great!

Be relatable - speak truth and realness at all times.

If you post according to those three categories, you will have at least three posts each week. There are so many social media gurus that tell us we must post every day at this time. And yes, there is a lot to be said about consistently posting but do what feels right for you. I tell my clients to find what works for them and just do that consistently. If you make your mold fit you then chances are you will enjoy sharing and creating your online presence. And we all know if we are enjoying ourselves it doesn't feel so much like work!

So next time you are stuck and don’t know what to post, ask yourself how can I entertain, educate or be relatable.